Issue Topics

Jan/Feb
Relaxation Issue, Finding Peace in the New Year, Healthy Heart Month

Mar/Apr
Earth Day, Live Green

May/Jun
Summer Farmers Directory, Farmers Markets

Jul/Aug
Family Fun Issue

Sept/Oct
Fall Harvest, Eat Local Challenge, Breast Cancer Awareness

Nov/Dec
Eco-Christmas, Holiday Guide, Stress Free Holidays, Winter Farmers Directory

Editorial &
Ad Deadlines

Jan/Feb - November 20th
Mar/Apr - Janurary 20th
May/Jun - March 20th
Jul/Aug - May 20th
Sept/Oct - July 20th
Nov/Dec - September 20th

Advertising Benefits

Second Opinion is a bi-monthly magazine that appeals to anyone who is interested in health, wellness, and alternative ways of life.

We are very conscious of our environment, so in an effort to be "green," we will only print as many copies of our magazine as the community needs. We don't want to waste copies just to say we print a set amount per issue. It is better to grow with the magazine rather than waste paper every issue.

Reach over 12,000 readers and help sustain the life of the magazine by advertising your event or business in our next issue. Each issue is geared towards a specific topic, so you can customize your advertisments for each issue. The editorial calendar to your right includes the theme for each issue.

Advertising Rates

New clients received 20% off their first ad and have the ability to lock in this rate for as long as you continously advertise with us. Also, the ad design fee is FREE for the first ad! All redesigned ads are billed at $10 per hour.

You can get an additional 10% off the total ad cost if you sign a one year contract agreement and prepay. Once you have stopped advertising and begin again, you will be given the open rate. Discounts do not apply to color charges. Preferred, guarenteed placement is billed at
30% of the open rate.
 

 

Size

Rate

Discounted Rate

Full Color

 

Directory Ad (3.5" x 1.5")
yearly agreements only

 

$396/year

$316.80/year

$15/issue

 

Size

PER ISSUE

YEAR (6 issues)

Full Color

 

Eighth Page (3.5" x 2.2")

$124.80

$99.84

$15

 

Quarter Page (3.5" x 4.5")

$228.40

$182.80

$30

 

Half Page (3.5" x 9.25" or 7.25" x 4.5")

$466

$356.80

$64

 

Full Page (7.25" x 9.25")

$888

$710.40

$80

Special Rates for Farmers

At Second Opinion, we believe that is important to understand and know how and where our food is grown. We understand that farmer’s aren’t in the money making business, so we have cut our prices 70% so you can share more about your farm and your products.
 

 

Size

PER ISSUE

YEAR (6 issues)

Full Color

 

Sixteenth Page (3.5" x 1.5 ")

$18

$97.20 ($16.20 each)

$7

 

Eighth Page (3.5" x 2.2")

$26

$140.40 ($23.40 each)

$10

 

Quarter Page (3.5" x 4.5")

$52

$280.80 ($146.80 each)

$20

 

Half Page (3.5" x 9.25" or 7.25" x 4.5")

$103

$556.20 ($92.70 each)

$30

 

Full Page (7.25" x 9.25")

$210

$1,134 ($189 each)

$50

 

 

Advertise
in our magazine.

Reach over 12,000 readers across
western Wisconsin who are interested
in an eco-friendly,all-natural, and
holistic lifestyle. View ad rates.

Pick up a copy.

Second Opinion is free and available
at several businesses throughout western
Wisconsin from Hayward to La Crosse
and from Hudson to Eau Claire.
View list of distributors.
View past issues online.

Submit an event,
article, or idea.

Do you host an event that might interest
our readers? Are you interested in contributing
an article or idea to our publication?
Fill out our form, it's FREE!